February 2007

If you want to get the best possible return on the time and the money you invest in your marketing, here’s the secret. You need to harness the power of leverage. Take the example of Bob Parsons, CEO of domain name provider godaddy. He gave a thoughtful answer to a ...

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Do you know what is the power behind the success of marketing? It’s simple – the power of copywriting. One top copywriter gets paid a minimum of $7,500 for a sales letter. Why would anyone pay that much for a single letter? Well, that same copywriter wrote a letter for ...

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If you’re a subscriber to my MindPower Marketing ezine, the February issue will be with you next week. (If you’re not a subscriber, you can sign up here – top right!) I’ll also be sending you: The download link (so no payment needed) to a new special report I’ve just ...

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7 Ways to Live More Enthusiastically

Some great advice here from Robin Sharma (author of The Monk Who Sold His Ferrari) in an article entitled Too Busy Making a Living. He says too many people die at 20 and are buried at 80. In brief, here are his seven tips on living more enthusiastically: Count Your ...

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1. You accidentally enter your password on the microwave. 2. You haven’t played solitaire with real cards in years. 3. You have a list of 15 phone numbers to reach your family of 3. 4. You e-mail the person who works at the desk next to you. 5. Your reason ...

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